Top 10 Mistakes Founders Make With Startups Below the (Hot)Line #12

The biggest mistake that I think founders make is that, right off the bat, one of the most critical things to get wrong is when you think that it is all about the pitch and the meeting with the investor. That is 10% of the equation.

At the end of the day, investors want to invest in people that they would want to work for.

Perhaps the most important lesson in fundraising and the biggest mistake that I have made and I see founders make all the time is focusing too much on the results instead of the process.

90% of the work of getting a 'yes' from an investor comes way before the first interaction with said investor.

As someone really smart told me.... either you manage the board or the board manages you.